Malaysian news portal SAYS recently launched its financial literacy campaign, ‘Make It Make Cents', in a concerted effort to empower and educate the public on essential financial skills.
Running until May 31, 2024, the 'Make It Make Cents' campaign offers audiences — particularly the younger generation — various informative articles, engaging videos, and interactive social media content.
IMAGE: SAYS
Bridging the financial literacy gap without all the technical jargon.
Unlike conventional finance tutorials and guides, 'Make It Make Cents' aims to provide easier ways to understand the complicated topic of personal finance.
In addition to covering the three main pillars: making money, saving money, and investing money, the campaign is also running exclusive features on everyday Malaysians who have succeeded in entrepreneurship and money management.
IMAGE: SAYS
Here are some of the campaign's key highlights:
Net Worth Calculator: The public can calculate their net worth using a special tool available on the landing page for free.
Comprehensive Articles: Readers can enjoy a series of in-depth articles that cover a wide range of topics, including budgeting, income generation, and debt management.
Exclusive Interviews: Through collaborations with experts in the field, SAYS will simplify complicated money issues, so the public can follow the footsteps of people who have already seen success.
Informative Videos: Bite-sized videos will break down complex financial concepts into digestible and entertaining content.
Social Media Content: Leveraging its strong presence across TikTok, Instagram, Facebook, Twitter, WhatsApp, Threads, and Telegram, SAYS provides infographics, polls, galleries, and more.
IMAGE: SAYS
The 'Make It Make Cents' financial literacy campaign aligns with SAYS' mission to empower individuals with knowledge that can positively impact their lives.
"Through our campaign, we hope to present personal finance to our readers in a fun, engaging, and informative manner. We believe that more Malaysians equipped with personal finance skills will pave the path to an economically robust Malaysia in the future," said Sukhbir Cheema, Project Lead.
IMAGE: SAYS
Join the campaign and embark on a journey towards financial empowerment. Follow updates on social media using the hashtag #MakeItMakeCents.
For more information and content related to this campaign, head to the 'Make It Make Cents' landing page.
